AudioQuest today announced a deal that will have them making high quality cables for Imation, the parent company of Memorex and other consumer oriented brands in 2009 and beyond. AudioQuest made its mark in the audiophile market but now enjoys more mainstream success with distribution in Magnolia stores that are increasingly found inside of Best Buy locations.
AudioQuest's move is a beam of positive light when other mainstream cable companies seem to be pulling back from market and will without question help AudioQuest wire systems in ways never before possible for the company. Their overall reach will be positively effected by this agreement while consumers will get access to quality cables in various new distribution chains outside of traditional AV dealers and big-box retailers like Best Buy - Magnolia.