Published On: August 29, 2023

B&O and Ferrari Unveil Exclusive Audio Fusion

Published On: August 29, 2023
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B&O and Ferrari Unveil Exclusive Audio Fusion

The convergence of luxury sound and automotive elegance takes center stage as Bang & Olufsen partners with Ferrari in an exclusive audio collection.

B&O and Ferrari Unveil Exclusive Audio Fusion

  • With over 9 years of experience in journalism, Nemanja Grbic is a reputable news press release writer and journalist in the home theater industry. His sharp journalistic acumen delivers accurate and engaging news, featured in prominent AV publications.

Luxury audio brand Bang & Olufsen has teamed up with iconic Italian automaker Ferrari to introduce a distinctive collection of audio products that merge precision engineering with sophisticated design. The collaboration showcases the partnership between two renowned brands, resulting in a lineup of limited-edition headphones and speakers that exude both performance and elegance.

In recent years, the trend of marrying high-end audio brands with luxury car manufacturers has gained traction. This synergy has led to successful partnerships like Focal and Bentley, McLaren and Klipsch, and Bowers & Wilkins with Aston Martin. Now, Bang & Olufsen joins the ranks, uniting its audio prowess with Ferrari's renowned automotive heritage.

“We are very excited about this collaboration. There was a strong sense of history in the making as we came together to create it,” says Bang & Olufsen CEO Kristian Teär in a press release. “It goes all the way back to the start for B&O and Ferrari. The founders, Enzo Ferrari, Peter Bang and Svend Olufsen, were visionaries, who redefined their industries by challenging the status quo. Their legacies ring down through the decades to push both brands to new heights to this day.”

The Bang & Olufsen Ferrari Collection features four remarkable products, each designed to reflect the shared values of both brands: excellence, innovation, and an unwavering commitment to quality.

Beosound 2 wireless speaker
Beosound 2 Speaker

One of the highlights of the collection is the Beosound 2 wireless speaker. With a distinctive 360-degree sound projection, the speaker fills any space with audio precision. The Beosound 2's aluminum body has been reimagined in Ferrari's signature red, its polished finish reflecting the vibrant shade. The iconic Ferrari emblem takes center stage below the grille, emphasizing the collaboration's synergy.

Beoplay H95 wireless headphones
Beoplay H95 Headphones

The Beoplay H95 wireless headphones, a flagship offering, combine luxurious design with advanced audio technology. Custom titanium drivers ensure powerful sound reproduction, while adaptive active noise cancellation guarantees an immersive listening experience. The Ferrari edition boasts a jet-black finish, accented by laser-etched logos of both brands. Underneath the earcups, the titanium speaker grilles sport a striking red hue.

Beoplay EX true wireless earphones
Beoplay EX Earphones

For those seking versatility and style, the Beoplay EX true wireless earphones provide a balanced tonal experience. Featuring Active Noise Cancellation (ANC) and a weatherproof design, these earbuds are tailored for both comfort and endurance. The Ferrari Collection version highlights the iconic Prancing Horse logo, elegantly etched in black under a red glass surface.

Beosound Explore Bluetooth speaker
Beosound Explore Bluetooth Speaker

Designed for outdoor enthusiasts, the Beosound Explore Bluetooth speaker is both rugged and versatile. With an IP67 dust and waterproof rating, it's capable of enduring various environments. The speaker's two-layer body, anodized in red and black, creates a striking contrast against its interior. The Ferrari edition is emblazoned with the laser-etched Prancing Horse logo and includes a black carabiner for added convenience.

Availability and Price: The Bang & Olufsen Ferrari Collection will be available at Bang & Olufsen stores, selected Ferrari dealers, and online via both brands' official websites. 

The collection includes:

  • Beosound 2 Speaker: £4,449 / €4,999 / $4,999
  • Beoplay H95 Headphones: £1,149 / €1,299 / $1,299 (Available from October 2023)
  • Beoplay EX Earphones: £449 / €499 / $499
  • Beosound Explore Bluetooth Speaker: £219 / €249 / $249

The Bang & Olufsen Ferrari Collection captures the essence of both brands, fusing high-performance audio technology with the elegance and prestige associated with Ferrari. These limited-edition products stand as statement pieces that reflect the passion, craftsmanship, and innovation of two iconic names.

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