DTS just announced that it has entered into a partnership with LG Electronics, Inc. to integrate DTS digital surround audio decoding technology into their digital televisions initially in Korea as well as their set-top DMP units in Europe and Australia. This exciting partnership teams LG, a leading consumer electronics company, with the leading audio technology provider for HD entertainment. Most importantly, it will further enhance the consumer entertainment experience by matching DTS' best-in-class audio technology with LG's high quality products.
"DTS is thrilled to partner with LG in these key markets," said Brian Towne, Executive Vice President and General Manager, DTS, Inc. "This alliance continues our efforts to deliver the best possible entertainment experience to a global audience."
In addition to being in LG televisions released in Korea, DTS technology will be incorporated in LG set-top DMP boxes in Europe and Australia. The integration of DTS technology in LG products is the latest milestone in the growth of DTS, a company that is quickly becoming a household name in the HD entertainment space. Recognition of DTS' expansion is evident by the growing popularity of its DTS-HD Master Audio technology across all media formats and its emergence into the PC space with DTS Premium Suite, a new and compelling suite of high performance audio technologies designed to further enhance the consumer entertainment experience. This momentum, coupled with its rapidly expanding footprint in TVs and DMPs, further solidifies DTS' position as a leading provider of high performance audio.