Getting into Ultra HD these days is, of course, cheaper than every before, unless, of course, you want to go really big. UHD sets at 75 inches and above can cost more than a good used car, and projection isn't significantly cheaper. At least, it wasn't until very recently. One of the goals of Epson's new Home Cinema 4010 projector is to bring UHD and HDR to the big screen inside the home for under $2,000. It pulls off this feat by use of three 1920 x 1080 and a heaping helping of pixel shifting to achieve percieved Ultra HD resolution, along with a host of other Epson technologies designed to enhance color, contrast, and smooth onscreen motion.

The Home Cinema 4010 is available now for $1,999.99. More details directly from Epson:

Epson, the number-one projector manufacturer in the world, today introduced the Home Cinema 4010 4K PRO-UHD Projector with HDR - bringing the ultimate 4K experience to DIY home theaters for under $2,000 MSRP. The new Home Cinema 4010 leverages Epson's new, proprietary 4K PRO-UHD technology which features an enhanced version of Epson's advanced pixel-shifting, resolution-enhancement technology,1 along with an expansive DCI-P3 color gamut, high dynamic range and 100 percent balanced color brightness to display bright, full-colored imagery and stunning resolution for an immersive viewing experience that friends and family will love. "Epson's new Home Cinema 4010 4K PRO-UHD projector represents a new type of 4K experience for home theater projection," said Rodrigo Catalan, senior product manager, Projectors, Epson America. "Utilizing proprietary resolution-enhancement technology, along with advanced forms of HDR and image processing, the Home Cinema 4010 produces incredible brightness, color accuracy, and image detail for the ultimate 4K experience."

The Epson Home Cinema 4010 is powered by Epson's new 4K PRO-UHD technology, an advanced, high performance optical engine that generates high color brightness and white brightness, color accuracy and dramatic contrast with HDR10. Featuring 2,400 lumens of equal color and white brightness, an incredible contrast ratio up to 200,000:1, a wide color gamut displaying the entire DCI-P3 color space,3 and Epson's advanced state-of-the-art 15-element glass projection lens, the Home Cinema 4010 makes even the smallest details come alive for a dramatically different 4K experience and HDR at an extremely competitive price.

More About the Home Cinema 4010
The Home Cinema 4010 features a 12-bit digital processing chip with Frame Interpolation and proprietary Advanced Motion Control for smooth, crisp transitions between scenes. In addition, a wide lens shift range - ±96 percent on the horizontal axis and ±47 percent on the vertical axis - offers exceptional installation flexibility. The Home Cinema 4010 allows viewers to experience vibrant, rich images, along with a robust set of features for an amazing home entertainment experience, including:

• • Epson 4K PRO-UHD technology -- Utilizes dedicated hardware processing to precisely control three-individual 1920 x 1080 LCD panels that accepts a maximum input resolution of 4096 x 2160. This advanced form of pixel-shifting technology produces an exceptional 4K experience, including color, brightness and resolution, that is similar to competing home theater models claiming native 4K performance
  • HDR102 High Dynamic Range and Rich Black Contrast -- full 10-bit color output and a contrast ratio up to 200,000:1 deliver an extraordinary range of color and detail in both bright and dark scenes
  • Advanced 3-Chip, 3LCD Technology -- sophisticated parallel pixel processing and a state-of-the-art 3-chip architecture deliver amazing color accuracy, color brightness and color gamut
  • Epson's Advanced Projection Lens -- state-of-the-art 15-element glass projection lens displays a bright, uniform image with virtually no hot spots or chromatic aberration
  • L*a*b* Ultra Wide Color Gamut -- delivers 100% of the 3-dimensional DCI-P3 color gamut3, the digital cinema standard, with 50% wider color gamut than Rec. 709
  • 3-Axis Precision Motor -- for powered focus, 2.1x zoom, up to ± 96% horizontal and up to ± 47% vertical lens shift, and 10 preset positions
  • Professional Level Color Accuracy -- low Delta E, for extremely accurate color reproduction
  • 100% Balanced Color and White Brightness -- 2,400 lumens of color and 2,400 lumens of white brightness for vibrant, rich color
  • Smooth, Crisp Images and Transitions -- 12-bit digital color processing chip with Frame Interpolation and proprietary Advanced Motion Control
  • No Color Wheel -- images are free from any distracting rainbow effect; balanced color and white brightness means no white segments

Availability and Supportthe Home Cinema 4010 4K PRO-UHD Projector with HDR is available for $1,999.99 MSRP through select retailers, e-tailers and the Epson online store. The projector includes a two-year limited warranty, toll-free access to Epson's priority technical support PrivateLine, and free next-day exchange with Extra Care Home Service.

Additional Resources
• Visit the Epson website for more product information.
• Check out our Front Projector Reviews category page to read reviews of similar products.
•JVC Crosses the 8K Projector Rubicon with E-Shift at HomeTheaterReview.com.