The International Academy of Web Television (IAWTV) recently announced the details of its inaugural IAWTV Awards, to be held at the 2012 International CES. Through a partnership with the Consumer Electronics Association (CEA), the IAWTV Awards will take place at at The Venetian in Las Vegas.

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Best known for shaping and promoting the evolving Web television industry, the IAWTV Awards will be the first award show that is by content producers for content producers within the industry. The Awards will serve as an annual event that allows its members to pay tribute to the best of their profession, while networking among industry luminaries and supporting the Academy. From studio executives to YouTube celebrities and independent content creators, members will honor those that are successfully creating entertainment for digital platforms.

"The academy has spoken and agrees that the IAWTV Awards will further our mission of advancing the arts and sciences of Web television and fostering a spirit of community within the web video industry," said Paul Kontonis, Chairman of the Board of Directors for IAWTV and VP, Group Director of Brand Content at The Third Act, Digitas. "To have the show during CES not only allows us to celebrate excellence in online video, but also proves that more mainstream audiences are also recognizing the quality and unique content the web television industry provides. The International CES serves as the perfect opportunity to raise greater awareness of these incredibly innovative content creators among global audiences."

Former AOL TV and Babelgum executive Amber J. Lawson serves as IAWTV Awards Committee Chair and will oversee the creative development of the show itself, as well as sponsorship opportunities. Kontonis and Lawson announced the show and CEA partnership at Digitas' NewFront during Internet Week among the online producers, distributors and brands attending the event.

For its inaugural gala, the IAWTV Awards will consist of 33 categories honoring web series and talent, both in front of the camera and behind the scenes. Submissions for the IAWTV Awards will be open to individual producers, production teams and companies, YouTube stars and major studios and mainstream talent. A full list of categories for the first IAWTV Awards can be found at iawtv.org/awards/categories/.

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• Read more industry trade news from HomeTheaterReview.com.