NBC has introduced a TV Everywhere app for Roku, allowing pay-TV customers on-demand access to all current NBC series and a library of older content. Users who do not have a pay-TV subscription can also watch certain shows the day after they air on TV, similar to the way NBC.com offers access to full episodes. To learn more about TV Everywhere initiatives, check out this story.
Just in time for the new Fall television season, NBC has announced the launch of its new streaming channel on the Roku platform via TV Everywhere, bringing “The Tonight Show Starring Jimmy Fallon,” “The Voice”, “The Blacklist”, and “Saturday Night Live” to millions of Roku customers. Viewers can now stream all current series, plus an extensive network library featuring thousands of hours of available entertainment via the NBC channel on Roku players and Roku TV models.
All Roku customers will be able to log-in to the NBC channel to access day-after-air full episodes of the newest NBC fall programming, including “Best Time Ever with Neil Patrick Harris,” “Blindspot,” “Heroes Reborn,” “Truth Be Told,” and “The Player.” In addition, Roku customers who authenticate through their pay TV provider can stream full episodes of returning favorites, including “The Voice,” “The Blacklist,” “Chicago Fire,” “Chicago P.D.”, and “Grimm.” Full episodes and clips of NBC Late Night programing can also be streamed the next day, meaning Roku customers can now watch the most shared- and talked-about “Tonight Show”, “Late Night” and “SNL” moments.
“We want our shows available where our viewers are watching content. As consumers shift to connected devices, we are committed to working with platform partners like Roku so our fans and audiences interested in entertainment can discover, engage with, and watch our shows,” said Rob Hayes, Executive Vice President of NBC Entertainment Digital.
“The launch of NBC’s fall slate and inclusion of other great content on the Roku platform demonstrates our commitment to expanding digital platforms for fans to watch their favorite shows,” said Alison Moore, GM and EVP TV Everywhere, NBCUniversal. “Working with Roku to add NBC shows on connected TV’s is a huge step forward in advancing NBCUniversal’s TV Everywhere initiative.”
For more information on downloading the NBC channel click here: https://channelstore.roku.com/details/68669/nbc
Roku customers can find the NBC streaming channel on their Roku players and Roku TV models within the Entertainment category in the Roku Channel Store.
NBC programming is also available on the NBC app on the App Store and Google Play.
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