Netflix has announced plans to add over 100 hours of HDR programming by August of this year, with more than 150 hours planned by year's end. The first season of Netflix's original series Marco Polo is already available in HDR to owners of HDR-capable smart TVs who subscribe to Netflix's top-tier package. According to a blog post on Netflix's website (see below), the newly announced titles will be available in both the Dolby Vision and HDR10 formats.
Here's an excerpt from Netflix's blog post from Neil Hunt, Chief Product Officer:
At Netflix, pushing the boundaries on video quality is one of our passions. We're particularly excited about High Dynamic Range - or HDR. While 4k offers more pixels, HDR offers better pixels that have greater depth, and on HDR screens you get brighter highlights, more detail in dark scenes, and a wider color range that more closely matches the real world. The new HDR technology looks great, and it will keep getting better. It is more true to life than anything you've ever seen on a TV, giving viewers a much more realistic and stimulating TV viewing experience that might even make you want to reach for your sunglasses!
It wasn't so long ago that online video meant grainy quality and constant buffering, but today the Internet is the home of the best possible video you can get, thanks to Ultra HD 4K and HDR. That's why we are pleased to announce that Netflix is adding over 100 hours of HDR programming by August, with more than 150 hours slated by the year end.
Just as our catalog of 4K titles has grown over the past couple of years - now over 10x as much as when we started - we plan to grow our catalog of HDR titles at a similar pace. Today, you're already able to watch Season One of the Netflix original series Marco Polo in HDR if you're subscribed to the Ultra HD (four screens at a time) price plan and have a 2016 Dolby Vision- or HDR-enabled television from the top TV manufacturers. We're also excited to unveil some of the additional titles we plan to make available in both Dolby Vision and HDR formats:
A Series of Unfortunate Events
Knights of Sidonia
Marvel's Iron Fist
Marvel's Jessica Jones
Marvel's Luke Cage
Marvel's The Defenders
The Ridiculous Six