Panasonic has announced its 2025 TV lineup at CES, bringing three new models to the table: the flagship Z95B OLED, the upgraded W95B mini-LED, and the budget-friendly W70B LED series. These TVs are packed with new features aimed at a variety of viewers, from tech enthusiasts to those looking for a solid, everyday option. Let’s break down what’s in store.
Leading the lineup is the Z95B OLED, which introduces a “Primary RGB Tandem Panel.” This new design swaps out the micro-lens array (MLA) technology from last year’s Z95A for a quad-layer panel structure. What does that mean for you? A big boost in brightness and color volume, thanks to separate red, green, and two blue layers that fine-tune the light’s wavelength for efficiency.
To keep the TV from overheating, Panasonic developed the ThermalFlow cooling system. Inspired by race car aerodynamics, this system uses strategically placed vents to keep things running smoothly and ensures consistent performance over time.
Under the hood, the Z95B is powered by the HCX Pro AI Processor MK II, which enhances clarity, contrast, and depth. It also supports Dolby Vision IQ with Precision Detail for a more dynamic viewing experience. For gamers, there are features like a 144Hz refresh rate, AMD FreeSync Premium, Nvidia G-Sync, and True Game Mode that brings movie-level color accuracy to games.
Audio gets a major upgrade too, with line-array speakers, side and up-firing units, and a 30-watt subwoofer delivering immersive sound. Dolby Atmos and 360 Soundscape Pro support add to the cinematic experience. Fire TV OS powers the Z95B, offering Prime Video’s Calibrated Mode, Apple AirPlay 2, and ATSC 3.0 compatibility.
Available in 55-, 65-, and 77-inch sizes, the Z95B fits a range of room setups. Pricing and release dates are still under wraps.
Next up is the W95B mini-LED, which improves on last year’s W95A with over 2.5 times more local dimming zones. This means better contrast and deeper black levels for a sharper picture. Hybrid Tone Mapping also improves HDR performance, making colors pop.
Like its OLED sibling, the W95B is equipped with the HCX Pro AI Processor MK II and supports Dolby Vision IQ with Precision Detail. Gamers can expect a smooth experience with a 144Hz refresh rate, AMD FreeSync Premium, Nvidia G-Sync, and True Game Mode, ensuring games look stunning and run without a hitch.
On the audio side, the W95B features a 20-watt subwoofer to enhance bass. Fire TV OS offers Alexa integration, making voice controls easy, and Prime Video Calibrated Mode optimizes picture quality for streaming.
The W95B comes in sizes from 55 to 85 inches, giving you plenty of options depending on your space and needs. Pricing information is expected soon.
For those looking for something more affordable, Panasonic’s W70B LED series delivers essential features without breaking the bank. This 4K LED TV supports HDR10+, HDR10, and HLG for good compatibility with most content. While it doesn’t include Dolby Atmos, Dolby Audio ensures decent sound for everyday viewing.
The W70B also includes MEMC (Motion Estimation and Motion Compensation) technology for smoother action scenes, making it a good choice for sports fans. Its slim-bezel design and metal stand give it a sleek look, while the Alexa Voice Remote lets you control it with ease.
With sizes ranging from 43 to 85 inches, the W70B has something for everyone. Like the other models, details on pricing and availability are still forthcoming.
All three models run on Fire TV OS, which means you get a user-friendly interface and access to popular streaming apps. The Z95B and W95B also feature ATSC 3.0 (Nextgen TV) compatibility for over-the-air broadcasts. Prime Video Calibrated Mode is another shared highlight, enhancing streaming quality for Amazon’s platform. AirPlay 2 compatibility makes it easy to connect Apple devices for seamless integration.