Panasonic just pulled the curtain back on its 2025 TV lineup, and there’s plenty to talk about. Whether you’re a movie buff, a gamer, or someone simply in the market for a new screen, this year’s range looks like Panasonic is trying to cover all the bases — from top-tier OLEDs with new panel tech to big-screen LED models loaded with gaming features.
Here’s a straightforward breakdown of what’s coming.
At the top of Panasonic’s OLED range sits the Z95B, which is available in 55, 65, and for the first time, 77 inches. It uses a next-gen Primary RGB Tandem OLED panel, which stacks multiple light-emitting layers to boost brightness and color without adding bulk or sacrificing accuracy. Panasonic says it’s about 40% more efficient than standard OLED — and that’s a big deal for anyone who watches TV in a brighter room.
To keep things cool, the Z95B introduces a new ThermalFlow system, inspired by race car design. It rearranges vents and internal parts to manage heat more efficiently, helping prevent burn-in and improve long-term performance.
Powering all of this is the HCX Pro AI Processor MK II, which now includes a 4K Remaster Engine to clean up streaming content and new calibration tools like Calman Ready and Prime Video Calibrated Mode, so Amazon content looks more like it did in the mastering studio.
Sound has also been upgraded. The Z95B packs a 5.1.2-channel speaker system, including up-firing and side-firing speakers for Dolby Atmos, tucked behind a fabric-covered frame that gives it a sleek look. There’s also a subwoofer output if you want more bass.
Gamers aren’t left out — the Z95B supports 4K at 144Hz, VRR, AMD FreeSync Premium, Nvidia G-Sync Compatible, and ALLM, though only two of the four HDMI ports are HDMI 2.1.
If the Z95B sounds great but a little too much for your setup (or your wallet), the Z90B is next in line. It drops the fancy tandem panel for a more traditional WRGB OLED, but you still get a heat sink in the larger models (55, 65, and 77 inches — not in the smaller 42- and 48-inch versions).
You’re still getting the same HCX Pro AI Processor, Dolby Vision and HDR10+ support, and Fire TV smarts. The sound system takes a slight step down with front-facing speakers and a built-in 30W subwoofer, but it still supports Dolby Atmos.
For gamers, it ticks nearly all the same boxes as the Z95B, with 4K 144Hz, VRR, ALLM, and the same Game Control Board interface.
The Z80B rounds out Panasonic’s OLED lineup for 2025. It’s available in 48, 55, and 65 inches, and uses a basic WRGB OLED panel without a heat sink. Processing gets dialed back to the regular HCX Processor, so you miss out on some of the AI-powered image enhancements.
Still, the Z80B covers the essentials: Dolby Vision, HDR10+, Fire TV, and a basic Dolby Atmos-compatible speaker system. It supports 4K at 120Hz, VRR (FreeSync Premium), and ALLM, making it a decent choice for gamers who don’t need the absolute best.
On the LED side, the big news is the W95B, Panasonic’s flagship Mini LED model. It comes in 55, 65, 75, and a new 85-inch size. The panel uses a much denser local dimming system than last year’s version — up to 2.5 times more dimming zones, depending on size — which helps reduce blooming and improve contrast.
It runs on the same HCX Pro AI chip as the OLED models, supports Dolby Vision, HDR10+, and includes Hybrid Tone Mapping for better HDR performance. There’s also Calman Ready support for custom picture calibration.
Gaming features are in full swing here too: 4K 144Hz, VRR, ALLM, True Game Mode, and Fire TV’s Game Control Board. Audio includes Dolby Atmos with a 20W subwoofer, making this an all-around strong choice for both movies and gaming.
The W93B is a slight step down from the W95B. It still supports 144Hz, VRR, and True Game Mode, and uses the same HCX Pro AI chip — but it ditches the Mini LED backlight for a standard direct LED panel with local dimming. Screen sizes include 43 to 65 inches.
Next is the W85B, which features a 120Hz panel and switches to the regular HCX Processor. It still handles HDR10+, Dolby Vision, and Dolby Atmos, and keeps HDMI 2.1 support for gaming.
Below that, Panasonic is carrying over some of its 2024 models into 2025 — like the W80A (a QLED), W70A (LED), and W61A, which is the entry-level model. These models stick with 4K at 60Hz, basic HDR support, and run on TiVo OS instead of Fire TV.
The switch to Amazon’s Fire TV platform is now complete for most of Panasonic’s lineup. That means access to Alexa, Apple AirPlay 2, Fire TV Ambient Mode, and tighter streaming integration. However, there’s no Google Cast support this year, and Panasonic still doesn’t support H.266/VVC video.
Some models — like the Z95B, Z90B, W95B, and W93B — also include the Penta Tuner, which lets you access satellite, cable, IPTV, and more. You’ll also find features like USB recording, timeshift, and an advanced channel editor for easier navigation.
Panasonic’s 2025 TVs will start rolling out in Europe this summer. As for the U.S., we’ll see the Z95B OLED, W95B Mini LED, and a budget W70B model make their way stateside. Panasonic hasn’t shared pricing or exact release dates yet, but we can expect them to follow a tiered structure based on screen size, panel tech, and processing power, just like previous years.
