Published On: June 9, 2010

Redbox Likely to Offer $1.50 Per Night Blu-ray Rentals

Published On: June 9, 2010

Redbox Likely to Offer $1.50 Per Night Blu-ray Rentals

The prospect of having a single Blu-ray title for an extremely affordable $1.50 per night is coming closer to reality, according to Redbox president Mitch Lowe, who told the Entertainment Supply Chain Academy Edge conference that his company is seriously considering this option.

Blu-Ray-Logo.svg.jpgRedbox President Mitch Lowe, speaking at the recent Entertainment Supply Chain Academy Edge conference, said that Redbox is seriously considering charging $1.50 for a one-night Blu-ray rental. In addition, Mr. Lowe confirmed that consumers can expect Blu-ray titles in Redbox displays over the next few months, further demonstrating the company's support of the high definition format.

Stay tuned...

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