Sanyo Disappears in April 2012

By |

Sanyo Disappears in April 2012


SANYO_logo_resize.jpgAccording to AV Interactive, a UK electronics publication, the Sanyo name will cease as of April 1, 2012. The brand will be absorbed into the Panasonic brand. This news comes via a letter that Panasonic sent out to business partners, announcing that Sanyo's existence will cease at the end of Q1 2012.

Additional Resources
• Read more industry trade news from HomeTheaterReview.com.
• Learn more about Panasonic's Eco Campaign.
• See the AV Interactive article on their website.

Panasonic bought Sanyo in December 2008 for $4.6 billion dollars, but times have changed. Panasonic recently forecasted the largest annual loss for the company in the last decade. The folding of Sanyo is only one of several steps that Panasonic has taken to combat that loss.

Panasonic cut more than 15,000 jobs worldwide. The company has also begun scaling down its TV department, which includes reducing the production capacity for plasma panels by 48%. Panasonic has also had to cut the annual TV sales target from 25 million to 19 million, forced by competition from Samsung and LG.

But the news isn't all bad for Panasonic. The company recently decided to keep its facilities in New Jersey. It's unfortunate that the Sanyo brand will disappear, but the products will most likely continue to live on under the Panasonic banner.
  • Comment on this article

Post a Comment
comments powered by Disqus

Latest Industry Trade News

Oct 15
Ten Reasons Why Brick-and-Mortar AV Stores Aren't Going Away Anytime Soon It's not dead yet. Heck, it's barely even resting. Jeff Berman digs into ten advantages that brick-and-mortar AV retail has over online.
Ten Reasons Why Brick-and-Mortar AV Stores Aren't Going Away Anytime Soon

Aug 16
New Audiophile Show Coming to Tampa in February 2019 The Florida Audio Expo just announced its inaugural show. This show will be held on Friday February 8th through Sunday...
New Audiophile Show Coming to Tampa in February 2019

Aug 13
Onkyo To Distribute TEAC in Americas Onkyo just announced it has acquired exclusive distribution rights to market and distribute TEAC home audio products in the U.S....
Onkyo To Distribute TEAC in Americas

Jun 25
The Impact of Trump's Tariffs & Tax Cuts on the CE Industry We don't make a habit of discussing politics here at Home Theater Review, but new tariffs and tax cuts stand to have an enormous effect on our industry.
The Impact of Trump's Tariffs & Tax Cuts on the CE Industry

May 28
With Prices Falling, Why Aren't More People Getting Into Specialty Audio? You can get higher-quality audio products for less money than ever before. Why then, wonders Jerry Del Colliano, isn't that increasing demand?
With Prices Falling, Why Aren't More People Getting Into Specialty Audio?