Published On: August 31, 2018

Sony Unveils New Headphones and Announces Master Series TV Pricing

Published On: August 31, 2018
Last Updated on: October 31, 2020
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Sony Unveils New Headphones and Announces Master Series TV Pricing

The highly anticipated displays will range from 55 to 75 inches, with prices running from $4,499.99 to $6,999.99 MSRP.

Sony Unveils New Headphones and Announces Master Series TV Pricing

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In addition to announcing new wireless NC headphones, wireless sports headphones, and in-ear monitors at this year's IFA, Sony has also released final pricing on its hotly anticipated Master Series OLED and LED TVs, which we first told you about back in July.

Read on for the full details, directly from Sony:

Sony unveiled WH-1000XM3, the newest addition to the 1000X series of wireless noise cancelling headphones. This new model boasts major improvements to its industry-leading Noise Cancellation technology with the newly-developed HD Noise Cancelling Processor QN1 to deliver approximately four times greater performance. The newly-developed component can not only negate low-range noises from airplanes, but also further cancels mid to high-range noise such as street noise and human voices. The inclusion of a high quality internal headphone amp for the HD Noise Cancelling Processor QN1 realizes stunning high sound quality. Customers can comfortably immerse themselves in their music anytime, anywhere. Elsewhere in the wireless headphone category, Sony showed off the WF-SP900 truly wireless sports headphones. The water-proof and dust-proof WF-SP900 features an internal memory, letting customers play music from their smartphone with Bluetooth connection or no device at all, even while swimming in the ocean.

Sony's Signature Series represents the culmination of Sony's most refined technologies in pursuit of sound excellence. Its array of audio products brings music to life just as the artist intended. In this category, Sony added the DMP-Z1 digital music player and the IER-Z1R in-ear stereo headphones. DMP-Z1 utilizes a high-output analog amplifier and a unique independent power system to deliver the ultimate sound. IER-Z1R boasts a frequency response of up to 100 kHz playback for an unprecedented level of immersiveness.

Sony will also introduce the IER-M9 and IER-M7 in-ear stage monitor headphones initially in the US and Asia starting this autumn, which deliver the sound quality, sound isolation, and stable fit that artists seek during a live performance.

In the TV category, Sony announced the launch of the BRAVIA MASTER Series in Europe from September, which seeks to fully convey the creators' intent as originally envisioned. The AF9 series of 4K OLED TVs and the ZF9 series of 4K LCD TVs are equipped with the Picture Processor X1 Ultimate that features approximately twice the real-time processing capabilities of the current high-end models. It brings out the very best of OLED and LCD display features.

The AF9 series comes equipped with the Pixel Contrast Booster, which faithfully reproduces pictures with deep blacks and high luminance. The unique and advanced audio technology, Acoustic Surface Audio+ realizes new immersion through the addition of an actuator to the center of the screen, as well as a TV Center Speaker Mode that makes the sound audible right from the center of the screen.

Pricing is as follows for the Sony MASTER Series Models:

    • Sony MASTER Series XBR-55A9F 55" class (54.6" diag) 4K HDR TV, $3,499.99
    • Sony MASTER Series XBR-65A9F 65" class (64.5" diag) 4K HDR TV, $4,499.99
    • Sony MASTER Series XBR-65Z9F 65" class (64.5" diag) 4K HDR TV, $3,499.99
    • Sony MASTER Series XBR-75Z9F 75" class (74.5" diag) 4K HDR TV, $5,999.99

Additional Resources
Sony Introduces Reference Level Master Series UHD TVs at NY Event at

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